Content · Peer Insights at Adobe
Perspectives Content Hub
I launched Perspectives on Experience League and made it customer-driven from day one. Champions and practitioners are the voice of the platform.
See it on Experience League ↗
BUSINESS IMPACT
- Produced 65+ assets in one quarter, driving a 3x increase in pages per session and stronger on-site engagement.
- Reversed a six-month traffic decline and restored organic growth at +12% month over month.
- Increased conversion efficiency across content, generating more qualified leads from organic traffic.
- Strengthened content's role as a demand driver, contributing directly to pipeline creation.